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UMBRIANO – licensing model

An established premium product. New opportunities for your market.

With the UMBRIANO licensing model, concrete block manufacturers can expand their portfolio to include a standalone, internationally proven premium product. METTEN supports the integration into existing production and sales structures with technology, expertise, training and technical support.

Benefits for manufacturers

For manufacturers, UMBRIANO combines two strong selling points: a distinctive natural stone look and functional added value thanks to a high-performance coating system.

benefit umbriano licensing 1

Low investment costs

UMBRIANO technology can be produced on virtually all concrete block-making machines. This keeps investment requirements low.

benefit umbriano licensing 2

Guaranteed market advantage

The internationally protected technology and the use of the established UMBRIANO brand create a clear point of differentiation from standard products.

benefit umbriano licensing 3

Flexible product range design

A wide selection of colour schemes and formulations opens up scope for different applications, markets and portfolio strategies.

benefit umbriano licensing 4

System and supply from a single source

Surface protection is part of the product concept. METTEN supplies its international partners with coatings and relevant additives.

LICENSE PROGRAM

From the initial market assessment to series production

METTEN supports the launch not only with a licence, but also with a defined transfer process – from strategic and technical assessment right through to the start of production and market launch.
01
Product and market strategy
Joint assessment of the target market, positioning and planned product portfolio.
02
Technical requirements
Assessment of the existing production environment and available raw materials.
03
Machine customisation
Design and supply of the additional machine components required for UMBRIANO production.
04
Expertise & Training
Knowledge transfer and training for machine operators during ongoing production at the Overath site.
05
On-site Implementation
Supporting the implementation of the technology at the licence partner’s plant until stable production is achieved.
06
Market Launch
Marketing support and use of the UMBRIANO brand to ensure a consistent presence in the local market.
Metara Factory, Saudi Arabia, Consulting project
Metara Factory, Saudi Arabia, Consulting project
Andrew Bryant, President and CEO Unilock-Group, about Licensee
Andrew Bryant, President and CEO Unilock-Group, about Licensee

Partner

Proven in a variety of markets

UMBRIANO is manufactured and distributed by concrete block manufacturers in Europe, North America, the Middle East and Asia. This network demonstrates that the product system can be successfully established in a wide variety of market and production environments.
map umbriano partner worldwide 2 1100px

Europe

Germany

Birkenmeier Stein+Design GmbH
Industriestraße 1, 79206 Breisach-Niederrimsingen
+49 7668 7109-0
Metten Stein+Design GmbH & Co. KG
Hammermühle 24, 51491 Overath
+49 2206 603-0

Switzerland

Birkenmeier Stein+Design AG
St. Jakobs-Strasse 30, 4052 Basel
+49 7668 7109-0

Spain

GLS Prefabricados
Plaça Sant Joan 18, 2º B, 25007 Lleida

Austria

Seesteiner GmbH
Werk Tillmitsch, Römerweg 3, 8430 Tillmitsch
+43 3452 82426-0
Weissenböck Baustoffwerk GmbH
Weissenböck Straße 1, 2620 Neunkirchen
+43 2635 701

Slovakia

Semmelrock s.r.o.
Trnavská cesta 3728/95, 926 01 Sereď,
+421 2 65 935 875

Hungary

Wienerberger Téglaipari zRt.
Bártfai u. 34., 1119 Budapest
+36 1 464 7030

Czech Republic

Wienerberger s.r.o.
Plachého 388/28, 370 01 České Budějovice
+420 383 826 111

Poland

Semmelrock Stein+Design sp. z o.o.
ul. 1 Maja 6, 05-340 Kołbiel
+48 25 756 21 00

Croatia

Semmelrock d.o.o.
Otok Oštarijski 4e, HR-47300 Ogulin
+385 47 819 200

Slovenia

Semmelrock tlakovci d.o.o.
Opekarniška 5, 2270 Ormož
+386 40 756 484

Romania

Semmelrock S.R.L.
Str. Palanca nr. 2E, 085100 Bolintin Vale, Județul Giurgiu
+40 372 782 672

Bulgaria

Земелрок Щайн+Дизайн ЕООД
Подбалкански път, шосе 6 (E871), 2108 Григорево, общ. Елин Пелин
+359 700 15 477

Serbia

Semmelrock Stein+Design d.o.o.
Otok Oštarijski 4e, 47300 Ogulin
+385 47 819 200

North America

USA

Acker-Stone Industries
6700 West Allison Road Chandler, AZ 85226
+1 480 344 6910
Unilock Ltd. | Chicago
301 E. Sullivan Rd., Aurora, IL 60505
+1 630 892 9191
Unilock Ltd. | New York
68 Tetz Rd, Chester, NY 10918

Canada

Unilock Ltd. | Toronto
191 The West Mall, Suite 200, Etobicoke, ON M9C 5K8

Middle East

Israel

ACKERSTEIN Industries Ltd,
BLDG P.O.B. 337, Herzliya 4610301

United Arab Emirates

Consent L.L.C.
P.O. Box 136, Dubai

Saudi Arabia

Metara Company Limited
P.O. Box 250098, Riyadh 11391, Saudi-Arabien
+966 11 277 4743
concrete block factory 3d graphic

More than Umbriano

Further technologies for your production.

METTEN Consulting supports concrete block manufacturers beyond UMBRIANO with a range of other product and technology solutions – from coating systems and specialised finishes to new product concepts and climate-friendly technologies.